Powerhouse DJs rocked the bridal industry when they created a conglomerate of event entertainers under one umbrella. From high-energy DJs of different specialities, refined emcees and a slew of performers, the company has changed the way brides choose their entertainment.
When it comes to your wedding, choosing the right Dj and emcee can mean the difference between an unforgettable night on the dance floor, or a boring (and embarrassing) soiree, and no one knows this better than Jay Rana. Jay has been a DJ for over 10 years and has rocked countless weddings, but his latest idea is rocking more than just the dancefloor, he is rocking the entire bridal industry.
Enter Powerhouse Djs.
After running his brand successfully since 2009, Jay had a vision to create a group of diverse DJs, emcees and performers under one banner and making that brand a household name. Last year, he partnered with two other well-known Djs, Vik Patel (DJ Vic) and Parth Patel (DJ Parth G) to create Powerhouse DJS as a collective of well known and well-respected wedding entertainers.
“The idea was to create a collaborative movement of powerful brands and powerful players all under one umbrella encompassing different genres from Punjabi, to West Indian, to Reggaeton, to South Indian,” explains Jay. “This way, when a bride books one of our talent, she can be sure that she will get the same professionalism, personality and creativity no matter which genre or which talent she chooses. In essence, it’s a guarantee that a professional team will service her wedding.”
Under the Powerhouse DJ brand, the company counts as many as 15 core talents all of which have been personally chosen and vetted by Jay, Vik and Parth. Vik says, “I take a look at how well a DJ knows and studies their music. Any DJ can press play, but the most important thing is understanding the music, the lyrics and the beats behind it. When we see that in a DJ, we know that they will fit into our family. Vik further goes on to say that Powerhouse DJs provides regular training to their talent so they are always up to the company’s rigorous standards.
“Customer Service is key to me,” adds Vic. “I have worked for brands like Mercedes Benz and the United Nations, and so I know how to listen to and understand the client’s needs and then be able to provide that to them no matter what the circumstance.”
Beyond just entertainment, Powerhouse DJs also provides services such as event lighting, customized lighting design, dancefloors and sound systems. The company also has three production managers on staff that work with their clients to design the event space and timeline according to the couple’s vision. Their experience helps couple’s create an environment for the wedding that is unique and an extension of the wedding theme.
“When you hire an independent DJ,” says Parth, “often times it is the same person laying the lighting, running it and emceeing and djing the party. I don’t think that that is the best way to run an event. We have specialized team members that handle specific jobs so that everything is done in the most creative and professional manner.”
“We have over 30 years combined experience in this industry,” adds Jay. “We do and have done all types of weddings and events from American and South Asian, to Latin and Asian because our roster of DJs allows that. Our goal is to have a presence in every major city within the next five years.” And with this visionary level of professionalism and service, Powerhouse DJs is disrupting the bridal industry by setting a new standard of excellence.
Powerhouse DJs in headquartered in New Jersey and currently services the Tri-state area, Atlanta and Florida and is available for destination weddings.
Powerhouse DJs are taking part in The Style Salon Multicultural Bridal Event happening in New York City .
